Understanding the shop is essential for
Sales success
icon-large Capturing the shopper moment of truth
Understanding the shopper at the moment of purchase, whether that be in-store, on-line  or mobile is essential for sales success.  If it isn't working in the retail environment, the rest  doesn't matter.

threesixty research has the passion and curiosity to explore what makes your shopper tick.   This provides our clients with extensive retail and shopper insight experience across the full  range of purchasing outlets available:

  • Category management projects
  • Profiling clicks and bricks research and shopping behaviour
  • Building trade stories
  • Understanding shopper behaviour
  • Store / site design development and evaluation
  • Fixture reviews
  • Promotions development.
group
discussions
in -
store 
depths
store
safaris
eye
tracking
intercepted
interviews
in-
store
videoing
online
quant 
surveys
ethnographic
shopping
trips
mobile diaries and pre research tasks